Marketing
Certificate of Achievement Business · Sierra College · 2025-2026 Catalog
The curriculum in Marketing prepares students for positions as salespersons, business persons, merchandisers and marketing managers. A certificate is designed to provide career technical skills; it is not equivalent to an associate degree.
Required Courses
| Course | Title | Units |
|---|---|---|
| BUS 0280 | Introduction to Marketing | 3 |
| BUS 0282 | Digital Marketing Essentials | 3 |
| BUS 0284 | Selling Dynamics | 3 |
| AAD 0070 | Graphic Design II: Introduction to Digital Design | 3 |
| BUS 0265 | Business Communications | 3 |
| COMM 0073 | Introduction to Public Relations | 3 |
| Select 3 units from the following: | 3 | |
| AAD 0085 | Introduction to Web Design | |
| BUS 0028 | Independent Study | |
| BUS 0095 | Internship in Business | |
| BUS 0242 | Entrepreneurship - Small Business Management | |
| BUS 0250 | Microsoft Applications for Business | |
| BUS 0261 | Customer Service Skills | |
| IT 0055 | Database Management | 3 |
| IT 0065 | Data Analytics/Visualization Using Tableau | 3 |
| Total Units | 27 | |